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from ballroom culture

ate

Meaning

  1. Performed so well that nothing else compared.
  2. (with “left no crumbs”) Did it perfectly, with no room for criticism.

“She walked into that pitch meeting and ate.”

Where it came from

From Black and Latino ballroom culture, where a performer who dominated a category was said to have eaten it. The phrase moved through African American Vernacular English and queer slang before reaching wider social media in the mid-2010s.

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