main character

Meaning

1. The person treated as the center of a story, applied to oneself in everyday life.
2. (as “main character energy”) A confident, cinematic way of moving through an ordinary day.

“She filmed her coffee run like a movie montage. Total main character behavior.”

Where it came from

Built on “big dick energy,” an aura-based compliment from 2018, the fuller phrase crystallized after a May 2020 TikTok by creator Ashley Ward told viewers to think of themselves as the main character. Montage-style videos set to music turned it into a genre of its own.